VIJAYALAKSHMI (VL), making of empire started by the mentoring of Mr.Rajan Babu and has now grew to a company with more than 600 employees and a sprawling production area of more than 1.5 lakh square feet. An engineer by qualification, Mr. N. Rajan Babu, Chairman & MD founded the group in 1983 jointly with Mr. A. Karunanidhi and both has been the strong pillars & mentor to build it to a large enterprise in 39+ years with sheer hard work and determination. Both of the promoters where then joined in by Mr.N.Suryamani, Mr.K.Shyam & Mrs.R.Sumathi as Directors of the management board. Mr.A.Karunanidhi was & is the key pivotal in establishing & maintaining the complete operations & production of Vijayalakshmi. Mr.N.Suryamani, an Engineer by qualification joined into the stream by 1998 and had been a key pivotal in supplementing the presence of the VL over many states of India viz., Karnataka, Goa, Andhra Pradesh, Telangana, Maharashtra, Orissa by heading the marketing office of VL from Bangalore. Mr.K.Shyam had been included in the business stream by 2016 and is catering to the development of the head of business unit from Coimbatore. Under the aegis of the mentor, the company has a standard healthy growth with their production facilities in Tamilnadu and having its corporate office in Bangalore. Having their head office in the Manchester of India – Coimbatore, VL has its offices in Andhra Pradesh, Telangana, Karnataka, Maharashtra & Odisha states.
VIJAYALAKSHMI, briefly, is one of the parts of Coimbatore’s history. Started on the firm foundation capability, the humble origin is actually lost to most of the early observers. While the others were making noises, we felt we have to consolidate and diverse.
Over three decades, whatever, VIJAYALAKSHMI had attained in reputation, technical lead and goodwill have now turned up as an aid to improve their product line. Solid demand from the market forced them to introduce many ancillary types of equipment along with their lead product –WET GRINDER. The interesting part is the insatiable hunger of the consumer world. Slowly VIJAYALAKSHMI introduced Product after Product and all are lapped up. VIJAYALAKSHMI after reviewing the situation decided to alter itself into a single solution provider in the area where they are market leaders in South India - Kitchen Appliances.
The decision has been made after considering every angle of quality, technology and market conditions. Slowly now the story unfolded with expansion in products.
On repeated R&D and considering the need of the consumer market, VL introduced products to expand its product mix.
Mixer Grinders (Mixie), LPG Stoves, Induction Stoves, Juicer, Roti Maker, Domestic Pressure Cookers (Regular and Induction based), Non-Stick Tawa, Pan, Kadai, Appachatti, Kuzhi Paniyarakkal, Immersion Water Heater, Steel Furniture, LED Lights, Table Top Grinders (in different models, capacities, designs etc.), Stainless Steel Conventional Type Wet Grinders, commercial use wet grindes, Fully Stainless Steel Body Tilting Model Wet Grinders, Instant Idly/Dosa Wet Grinders, Atta Kneaders, Potato Peelers, Coconut Scrapers, Rice Washers, Idly/Dosa Batter Mixing Machines, Commercial Idly Steamers, Chapati Making Machines, Washing Machines, Chaff Cutter and other Agro-Machineries etc..
R & D with respect to market and product is a highly structured activity with us and stringent quality control measures have led to technologically superior products. Our R & D team consisting of energetic and experienced personnel are working for continual improvement in the Product and plan for new product launch by adapting innovative methods has put its maximum to deliver the best and cost-effective products to produce the products of demand in the consumer market. Few of the products which are planned to hit the production line and market floor are
With the values scored, VL Group have set Long-Term Goals through Development and research which will lead to the frontline of the global arena. Already establishing a successful manufacturing sector and trading activities, VL have entered into Power Sector line and became a Power Producer.
VL Group, we are a company based out of Coimbatore, India, primarily engaged in providing designing, manufacturing, marketing and also exporting wide varieties of Kitchen & Home Appliances for the past two/three decades under the brand name of VIJAYALAKSHMI (VL) through it’s a flagship company namely VL Appliance India Private. Limited. The brand has it’s own manufacturing facility sprawling over more than 1.5 lakh sq.ft. of manufacturing facility and has as such developed a strong market base in many parts of India and is also involved in exports of the same. Having many verticals of business, VL Group possesses various entities involved in diversified businesses. Few of those to mark are humbly placed here to take credit for our potential. Nice Bio Coat Pvt Ltd (VL Chemical Pvt. Ltd.) under the umbrella of VL Group is one of several business divisions under VL that deals with various products of chemical & Bio-based adhesives/binders for the building & paint industry. A Nano-Carbon manufacturing facility that produces Nanocarbons in India and is serving as one of the import substitutes for the Indian Carbon market potential. Adding feather on the cap of VL Group is the new vertical in the evolution is VL Warehousing Pvt. Ltd that is planned to set up a warehouse facility at a massive built-up area of about 8 lakh sq.ft. in the heart of Tamilnadu – one of the leading Industrial state of India. This vertical is aimed to tap the logistics & warehousing potential in the non-metro region in South India-Tamil Nadu.
Nice Bio-Coat Private Limited offers a premium range of construction solutions, with a primary focus on Nice Wall Putty. This white cement-based product is widely used for both interior and exterior walls, providing a smooth finish and enhancing the appearance of surfaces. It also significantly reduces the need for primer, making it a cost-effective and time-saving choice in building construction.
Wall putty is commonly applied in residential apartments, commercial offices, and industrial buildings. The key raw materials required for its production include dolomite, white cement, and a wall putty binder. Among these, the wall putty binder plays a crucial role in providing strength and adhesion to the product.
One of the unique innovations by Nice Bio-Coat is the development of Visacol Wall Putty Binder. This eco-friendly binder is made using tapioca starch, which undergoes various modifications and derivatization processes to enhance its binding properties. The use of tapioca starch not only makes the product bio-based and sustainable but also supports local agriculture by promoting starch crop farming.
In addition to wall putty and binders, the company also offers other construction materials such as CMC, tile adhesives, and grout adhesives. All products are manufactured with a focus on quality, durability, and environmental responsibility. Nice Bio-Coat continues to deliver innovative and green solutions for modern construction needs.
Purpose: To ensure both raw materials and final products meet specific quality standards.
Process: Involves systematic testing of raw materials and final products using defined parameters.
Lab Testing: All materials are sent to reputed labs periodically for analysis, and results are properly documented.
Nice Wall Putty is a premium-quality product that offers a superior finish and long-lasting protection for wall surfaces. Designed with advanced eco-friendly binders, it provides exceptional adhesiveness and durability, ensuring that the putty bonds well with the wall and enhances structural integrity. One of the standout features of this product is its ability to deliver a smooth, glossy, and white finish, making it an ideal base for painting. In addition to improving surface appearance, Nice Wall Putty significantly reduces paint consumption by providing a uniform base that reflects the original color of the paint more effectively. This not only leads to cost savings but also enhances the final aesthetic outcome. Importantly, the product is eco-friendly, free from harmful substances like lead or toxic materials, making it safe for indoor use and environmentally responsible. Furthermore, Nice Wall Putty is water-resistant, allowing it to be applied even on moist surfaces, which ensures flexibility in different working conditions. It offers up to 10% more wall coverage compared to conventional putties, increasing efficiency and reducing application costs. Lastly, it has the ability to withstand rain just 5 to 7 hours after application, providing reliable performance in unpredictable weather conditions.